PIERRE PILONCHERY--THE LARGE SURFACE AND ALL ITS PLACES - 13-21 OCTOBER 2006

THE ADVERTISING OPERATION

The whole set of the advertising operation, light notice boards and hoardings in the urban fabric, tee-shirts worn by the staff, promotional inserts in newspapers and commercials broadcoasted on radio, go farther than the simple fonction of advert in order to expand the work outside the place of the exhibition besides the 6 stations of the installation inside the shooping centre.

Light notice boards throughout the town

Hoardings near the Shopping Centre

8m long banner in the car park

Tee-shirts worn by the staff and the cashiers

Posetr on the entrance door of the shopping centre

Advertising insert in the newspapers. The text is alos broadcasted on the radio.
Back to top Contents

© pilonchery 2017